Show Notes
In this episode of The Growth Focus Podcast, Gary Lafferty interviews David Young, founder and CEO of Federated Computer.
They discuss why offering free users can destroy startup growth, how to build a focused tech product, and what truly drives scalable success in SaaS today.
If you're a founder or CEO of a tech consultancy or enterprise, this episode offers essential strategies for scaling without wasting time or resources.
Chapters:
00:00 - Introduction to David Young
01:00 - David’s Unusual Journey into Tech Startups
03:50 - Founding Federated Computer: Solving SaaS Fragmentation
06:40 - Why Price Beats Privacy in Customer Messaging
11:00 - Founder-Led Growth: Real-World Strategies
15:00 - Why Free Trials Can Kill Your SaaS Startup
19:00 - Optimizing Funnels and Paid Acquisition
26:00 - Affiliate Marketing Pitfalls for Startups
29:00 - Building a Scalable Startup Team
33:00 - Final Advice for Tech Founders
Takeaways:
Why you should avoid free user models early
How to craft a winning, repeatable customer message
The biggest mistake founders make in early growth
How to market tech products when budgets are tight
Links:
Federated Computer: https://federated.computer
https://www.linkedin.com/in/davidpaulyoung/Contact David Young: [email protected]
Growth Focus Partnerships: https://growthfocus.io
https://www.linkedin.com/in/growthfocus/
